This theme shall serve as an objective for a seminar uniting a group of experts of the two rivers of the Mediterranean, through French Commission for UNESCO, which is to be held on 27 and 28 October 2005 in Paris.
The Knowledge societies, for instance, to be more pluralistic, inclusive and participative, it is really necessary to provide all the citizens, especially the younger generation with the competence to know how to decode an information, to maintain a particular distance, when it comes to the critical analysis, and to have an individuality in the production of contents.
The problem of the media education may be treated from two principal angles: the youth education in traditional and modern media, on one hand, the sensitisation, and the professional training, being well aware of the impact of their productions on the public, particularly the youth, on the other.
A dialogue can be initiated between the different types of actors who are concerned (experts, teachers, parents, journalists, producers, etc.), which includes, of course the youth (students from the associated schools of UNESCO)on how to balance a good knowledge and a good awareness of the preoccupations and the expectations of the public, the constraints and the responsibilities of the professionals and the role of media education in the era of the information society. On the basis of this exchange, within a comparative and co-operative Euro-Mediterranean framework, the seminar shall elaborate the recommendations valorising the development of media education to the international scale, at the same time to the intended national authorities.
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