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Design innovation can lead to new projects

04 February 2014

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Design and development have revolutionized our life by bringing about: industrial revolution growth, said Rumy Narayan, sustainability expert at Digiqom.

New Delhi: The morning of 1st February 2014 saw the advent of eminent personalities in the field of design planning and innovation in Seminar Hall, IIT Delhi. The event began with a cheerful and pleasant host Vageesha, who works as Project Manager in Click Labs which was the host for the conference.

Click Labs – a mobile application development company founded in 2010 with a mission to provide technological solutions that work just right. The agenda of the conference was stated Design thinking: knowing about design thinking, applications and business avenues in the same.

The event had its first speaker as Mark Watson, Director at Design Providence and a Coconvener IndoAustralian Design Research Alliance (IADRA). Design Providence – a multidisciplinary practice in the field of Interior Architecture and Product Design. He covered areas on Design Driven Innovation And Design Thinking.

Mark, with over 30 years of experience in Design emphasized the importance and value that such experiences play for innovation and innovative thinking. Talking about his brainchild, IADRA, a project across the entire design area and the DT (Design Thinkers) Academy is a simulation of Design world through problem based learning which counteracts against the difference between Traditional Academics and design thinking. He stated that the idea of "design innovation" isn't actually an oxymoron as everyone believes, against the common notion that design is done for the sole purpose of improving on the already existing ideas – design can actually lead to new projects.

Moving on the next speaker was, Rumy Narayan, sustainability expert at Digiqom. Digiqom, an initiative that is focused on cocreation of the convergence of mobile Internet access with intuitive social media tools and enabling enterprises enhance their digital presence via Social content management.

In words of Rumy, design and development have revolutionized our life by bringing about: industrial revolution growth of markets globalization mediatization of culture.

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