Sunday | 17 Dec 2017
Welcome to Digital Opportunity, the ‘all about ICT for Development’ channel, brought to you by OneWorld South Asia that informs on digital inclusion, showcases best practices in the sector and provides space for sharing and collaboration amongst ICT for D practitioners.
About Digital Opportunity
OneWorld websites and resources
Appropriate Technology Choice

Market rates on phone to help farmers in Punjab

07 January 2009

Bookmark and Share

Farmers in Punjab now have a facility to access real time market rates right on their phones so they can pick and choose the best market where to sell their produce.

HFCL Infotel Limited, a telecom solutions provider in Punjab, has launched a voice-based value added service called 'Mandi Bhav' (Market Rate) in the state.

MandiBhav on Phone.jpg
Image credits: CXO Today / Market rates on the phone

The service will allow subscribers to get rates of commodities like vegetables, fruits, food grains, pulses, fibre crops and spices from wholesale markets across the state.

Vijay Bainsla, GM (marketing), HFCL said, "The service will empower the farmers to find out the mandis (markets) where the rates are the best, and accordingly they can sell their produce (here)."

The service is available to both 'Connect' landline and 'Ping' mobile customers. Subscribers can have access to real-time commodity rates from the different mandis of Punjab now by simply dialing a number from their landlines or mobile phones and following some instructions thereafter.

At present HFCL Infotel covers 12 major markets of the state including Ludhiana, Amritsar, Jalandhar, Patiala, Moga, Faridkot, Kapurthala, etc. and has plans to cover at least 40 top mandis of the region depending upon the response.

Source : CXO Today

Global Goals 2030
festival ECONOMIA trento
Helpi - your personal safety app
» Online climate conference
Online,  November 5, 2012.
» Open Knowledge Festival 2012
Helsinki, Finland,  September 17,2012.
» ITU Green Standards Week
39, quai du Président Roosevelt 92130 Issy-les-Moulineaux, France,  September 17

Digital Opportunity channels and collaborative projects include:
Ek Duniya Anek Awaaz OneWorld Open Knowledge Network ItrainOnline TIKI the Penguin, Kids Channel
Digital Opportunity